Content is king and a big business that you can get into by setting up your own blog. Nowadays, there are relatively few set up and maintenance costs. All you really need is a content management system and you’re good to go. An agency that provides seo in Hertfordshire shares their top tips on how you can monetise your blog below.
Consider Guest Posts
Across the web there are a number of businesses looking to grow their authority and they need people just like you to help them with that. Guest posts are collaborative posts that give you the opportunity to work with other businesses on content and earn an income simply by sharing it on your blog and linking to them directly. Essentially, it acts as a recommendation and helps them to leverage brownie points with search engines so that they can rank higher on the results page. Before accepting any opportunities though, you will need to carry out a few background checks to see whether they are a business that you want to be affiliated with.
Do Your Research
Creating content is great. It provides insightful information to those who need it, but without keyword optimisation you’re missing a huge trick. By carrying out keyword research, you can find the most worthwhile content creation opportunities to go after that align with your brand and niche. For an increase in traffic, you should ideally go for those with low competition and a high search volume. It’s also worth noting that keyword intent is just as important to consider in the process. Attracting thousands of online visitors will be as much use as a bottomless cup. You will have a high bounce rate of users clicking off and not converting/clicking on your ads.
While they don’t yield very much revenue, if your blog is established and brings in a good amount of traffic, you can benefit from adding banner ads to your website. It’s a form of passive income and can even help your visitors by bringing relevant products and offers to their attention. All you will need to do is create an AdSense account, generate ad codes, and put them into WordPress if that’s what you’re using.
Your blog is a great space to showcase your work and attract potential customers. So, with every piece of content that you create, keep that in mind and think about the kind that you would want to reach and how.
This is a collaborative post.